Submitting to directories are an important part of the link building process. Listing in good link directories automatically brings in quality back links, increasing link popularity, increase your ranking in major search engines and increased traffic.

To get one way links, improvement in Search Engine rankings & to increase the link popularity of your website, you should use directory submissions as part of your websites optimization and promotion. Search engines give importance to the number of inbound links to your site when ranking it for a given position during search and one way links are thought to be valued more than reciprocal links (i.e. links exchanged with other sites).

Most directories provide one way links, which is beneficial from the SEO aspect of your site.
Thus, directory links can help give a boost to your SEO efforts. Most directories allow you to provide a link with keywords describing your site. It’s not easy getting links to your site with the keywords you want and directories serve as the easiest medium for getting such links. Getting links with targeted keywords or phrases can have search engines favoring your site over others when ranking for the given terms.

Using various link anchor text you can increase the possibility of your website being found under these keywords or phrases when they are typed into a search engine.
After all, if you want your website to be successful, it would have to be found by people and the best way for that would be your site coming up on top for the searches that matters most. When people search using particular words, you would want your site showing up in the first few results for those words. Most directories are free to submit, it makes business sense to having your site listed in as many SEO friendly directories as possible. After all, you don’t lose anything for doing so. To get your website indexed by major search engines like Google, Yahoo and Bing, they send out spiders, crawlers or robots
to search the web for new sites that come up everyday.

When using directory submissions, you can get your website listed in Google and other major search engines in a matter of days sometimes because of major search engines find new websites through incoming links. If your site is new or just been launched, a web directory link would help the search engine in finding your site and including it in its database. So given the benefit of web directory links, it only makes sense to get your site submitted to as many directories as possible.

Thus, if you have a brand new site and you want search engines to know of its existence, then there couldn’t be an easier way to let a search engine know than having it find your site through links in various link directories. So remember that Directory Submission helps a new site in getting indexed on all major search engines.